Privacy policy
PRIVACY POLICY
Last updated: 12 July 2026
This Privacy Policy explains how Avenmoss collects, uses, stores and protects personal information when you visit or make a purchase through avenmoss.uk.
1. DATA CONTROLLER
Avenmoss
Email:
support@avenmoss.uk
Website:
avenmoss.uk
2. PERSONAL INFORMATION WE MAY COLLECT
We may process information including:
- first and last name;
- billing address;
- delivery address;
- email address;
- order number;
- purchased products;
- order history;
- customer service communications;
- return requests;
- refund requests;
- complaints;
- IP address;
- browser information;
- device information;
- operating system;
- pages viewed;
- website interactions;
- cookie preferences;
- transaction status;
- fraud prevention information.
Avenmoss does not directly store complete credit card numbers or card security codes.
3. HOW WE COLLECT INFORMATION
Information may be collected:
- directly from you;
- when you place an order;
- when you submit a form;
- when you contact customer service;
- through cookies and similar technologies;
- through payment providers;
- through carriers;
- through security and analytics providers.
4. PURPOSES OF PROCESSING
We may use personal information to:
- process orders;
- verify payments;
- prepare products;
- arrange deliveries;
- send order confirmations;
- provide tracking information;
- answer customer enquiries;
- process returns;
- issue refunds;
- investigate delivery issues;
- manage complaints;
- comply with legal obligations;
- prevent fraud;
- protect the website;
- identify technical issues;
- improve the shop;
- measure website performance;
- measure advertising;
- send marketing communications where permitted;
- manage cookie preferences.
5. LAWFUL BASES
Depending on the purpose, we may rely on:
- performance of a contract;
- steps taken before entering into a contract;
- compliance with a legal obligation;
- consent;
- legitimate interests;
- fraud prevention;
- protection of legal claims.
6. PAYMENT INFORMATION
Credit card payments are processed by specialist payment providers.
Avenmoss may receive information including:
- payment confirmation;
- transaction amount;
- transaction status;
- transaction reference;
- result of a security or fraud check.
Avenmoss does not directly receive or store the complete card number or security code.
7. SHARING PERSONAL INFORMATION
Where necessary, personal information may be shared with:
- Shopify;
- hosting providers;
- payment providers;
- carriers;
- logistics providers;
- email service providers;
- customer service tools;
- analytics providers;
- advertising platforms;
- fraud prevention services;
- IT and security providers;
- professional advisers;
- public authorities where legally required.
Providers should only access information reasonably necessary to perform their services.
8. INTERNATIONAL TRANSFERS
Some providers may process personal information outside the United Kingdom.
Where required, international transfers will be protected using recognised safeguards such as:
- adequacy regulations;
- approved contractual clauses;
- international data transfer agreements;
- additional technical safeguards;
- other lawful transfer mechanisms.
9. DATA RETENTION
We retain personal information only for as long as reasonably necessary to:
- fulfil orders;
- provide customer service;
- process returns;
- issue refunds;
- meet tax and accounting obligations;
- respond to legal claims;
- prevent fraud;
- protect the website;
- comply with legal requirements.
Marketing information is retained until consent is withdrawn, an objection is made or the information is no longer required.
10. YOUR DATA PROTECTION RIGHTS
Depending on the circumstances, you may have rights including:
- access to your personal information;
- correction of inaccurate information;
- deletion of information;
- restriction of processing;
- data portability;
- objection to processing;
- withdrawal of consent;
- protection relating to certain automated decisions.
To exercise your rights, contact:
support@avenmoss.uk
Your request should contain enough information for us to identify you and understand the right you wish to exercise.
11. RIGHT TO COMPLAIN
You may raise a complaint directly with Avenmoss.
You also have the right to complain to the Information Commissioner’s Office if you believe your personal information has been processed unlawfully.
12. WITHDRAWING CONSENT
Where processing is based on consent, you may withdraw that consent at any time.
Withdrawal does not affect processing carried out lawfully before the consent was withdrawn.
13. MARKETING COMMUNICATIONS
Avenmoss may send marketing communications where there is a valid legal basis.
You may unsubscribe by:
- using the unsubscribe link in the message;
- changing available account preferences;
- contacting support@avenmoss.uk.
Messages required to manage an order, payment, delivery, return or security matter are not marketing communications.
14. ABANDONED CART REMINDERS
Where permitted by law, Avenmoss may send reminders relating to products left in an incomplete shopping basket.
You may object to receiving these messages.
15. COOKIES
Avenmoss uses cookies and similar technologies in accordance with the Cookie Policy.
Non-essential cookies are controlled through the cookie consent system where consent is required.
16. SECURITY
We use reasonable technical and organisational measures intended to protect personal information from:
- loss;
- unauthorised access;
- alteration;
- disclosure;
- destruction;
- misuse.
No online system can guarantee complete security.
17. CHILDREN
The website is not specifically directed at children.
Avenmoss does not knowingly seek to collect personal information from anyone who does not have the legal capacity to place an order.
18. AUTOMATED CHECKS
Automated systems may be used for:
- fraud detection;
- payment security;
- risk assessment;
- website protection.
Where required by law, you may request further information or human review of a qualifying automated decision.
19. EXTERNAL LINKS
The website may contain links to third-party websites.
Avenmoss is not responsible for the privacy practices of external websites.
20. CHANGES TO THIS POLICY
We may update this Privacy Policy following legal, technical or operational changes.
The current version will be published on avenmoss.uk.
21. CONTACT
Email:
support@avenmoss.uk